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How to stay clear from creepy marketing…

The lines between creepy and intuitive, stalker'ish and insightful, are becoming increasingly blurred for marketers. Let's get back to the data basics to work out how we can send genuinely...

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The AI Series – Ask imagino | Part 1

In this series, we’re chatting with Marketing teams and IT teams across all industries. We’re answering their questions in the most straightforward and bullshit-free way possible. You don’t need AI,...

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Black Friday – the end of the Gold Rush?

The Californian Gold Rush. A huge number of prospectors racing to grab their share of what appeared to be an opportunity not to be missed. Parallels with Black Friday anyone?!...

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A CDP for the Long Run

I’m on the plane flying back from the US where 49,000 runners lined up at the start of the Chicago Marathon, on a Sunday morning, at 7:30 AM, at a...

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