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Free content, events and webinars from our team of industry experts to help keep you up to date.
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Club Med & CRM: empowering local teams

Club Med & CRM: empowering local teams

04/30/2026

Case study: Club Med enables its local teams to run personalised CRM campaigns at scale using a single platform.

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Why Your B2C CDP Platform Is a Data Layer and Why That’s No Longer Enough

Why Your B2C CDP Platform Is a Data Layer and Why That’s No Longer Enough

04/23/2026

A B2C CDP platform can unify customer data, but value now comes from real-time activation, decisioning and orchestration.

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The Forrester B2C CDP Landscape, Q1 2026

The Forrester B2C CDP Landscape, Q1 2026

04/23/2026

Forrester has mapped the B2C customer data platform landscape for Q1 2026, providing an overview of 23 technology vendors across use cases, deployment models, geographic focus, and market size.

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From CDP to CEP: the essential evolution for more effective live marketing campaigns 

From CDP to CEP: the essential evolution for more effective live marketing campaigns

04/15/2026

Discover the limitations of CDPs and why you should switch to a Customer Engagement Platform (CEP) for real-time, high-performance marketing campaigns.

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How to Generate Sustainable Value with a Customer Engagement Platform

How to Generate Sustainable Value with a Customer Engagement Platform

03/30/2026

Scattered data? Find out how a Customer Engagement Platform (CEP) can help you get to know your customers better, engage with them and build loyalty.

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Beyond the Basics: Turning Customer Data into Meaningful Customer Experiences

Beyond the Basics: Turning Customer Data into Meaningful Customer Experiences

03/27/2026

Turn customer data into real-time, hyper-personalised experiences. See how leading teams act faster, smarter, and more effectively.

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How can AI (really) improve the personalization of customer interactions?

How can AI (really) improve the personalization of customer interactions?

03/20/2026

How is AI transforming customer engagement? Understand the challenges of unified data, real-time and operational performance.

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Marketing Fatigue: Why a Customer Engagement Solution is your Best Medicine

Marketing Fatigue: Why a Customer Engagement Solution is your Best Medicine

03/20/2026

Move from multichannel to true omnichannel with a customer engagement solution that finally reconciles your data.

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Customer journey orchestration: The secret to engaging at the right time

Customer journey orchestration: The secret to engaging at the right time

03/20/2026

Align your channels and maximize your ROI, or how orchestrating the customer journey transforms your data into Next Best Action.

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Customer Segmentation Marketing: From Raw Data to Activation, the Secrets of an Effective Customer Journey!

Customer Segmentation Marketing: From Raw Data to Activation, the Secrets of an Effective Customer Journey!

03/20/2026

Is your customer segmentation outdated? Learn how to move from raw data to actionable insight.

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