Resources to keep your business at the cutting edge.

Whitepaper – imagino explains “Build vs Buy”

With the rise in capability and popularity of Database cloud providers such as Snowflake, Google Big Query, AWS Redshift and Microsoft Azure, going self-build on an enterprise data layer has never seemed more within reach.

The “build vs. buy” debate is not a new one. The fact that this argument has never been resolved does indicate that there isn’t a simple binary answer. 

The Rise of Zero-Copy in Customer Data

“Zero copy” has been coming up both as a consideration and a solution to various data challenges. This blog aims at clarifying the topic and providing some thoughts about the value of the approach.

Vertu Motor’s Road to Success

Hear from Vertu Motors’ Strategic Project Director, Chris Penny, where he shares the journey to a successful CDP implementation that’s delivering real ROI.

Report – IR UK Luxury 2025 Report

The UK Luxury 2025 report, examines the market dynamics of the luxury sector across the UK. It highlights key drivers of consumer behaviour, such as the perceived value and longevity of luxury items, the growing influence of sustainability, and the increasing importance of technology and mobile-first shopping.

Toyota Financial Services Case Study

Read how Toyota Financial Services embraced a Customer Data Platform (CDP) as a crucial step in understanding customer journeys and implementing a tailored and personalised strategy.

Hachette Livre Case Study

Find out how Hachette integrated a data-driven and consumer-centric culture at the heart of a company historically dedicated to content.

Report – IR RetailX Onsite 2025 Report

Retail media refers to advertising within a retailer’s ecommerce site or app, targeting shoppers directly on the digital shelf. It allows brands to boost visibility and reach a highly targeted audience near the point of sale, using first-party customer data for precision targeting.

Vertu Motors MadUp//North Fireside Chat – From Data Dead-Lock to Digital Domination

Discover how Vertu Motors plc are navigating data highways and dodging digital potholes, they’re reshaping the future of car buying, servicing, and customer engagement. And the best part? They’re proving that even small tweaks to your digital marketing strategy can drive big savings in time and money.

How to improve marketing performance and increase customer satisfaction and sales?

Deborah Truong, Head of Customer Experience at Toyota Financial Services (TFS), shared her insights at the latest imagino Breakfast event, organised in partnership with KPC.

Clarins Webinar – Transforming Data into Exceptional Customer Experiences

Discover how Clarins stay closer to its customers and deliver personalised, engaging experiences thanks to imagino CDP. Watch our webinar recording to get exclusive insights from our speakers, discover real-world use cases and learn best practices to unlock the potential of your customer data. An insightful webinar that dives into the impact of a Customer Data Platform (CDP) on business teams, marketing performance and customer experiences!