EN 
EN (UK)
FRResources to keep your business at the cutting edge.
Report – DigitalX Digital Marketing Evolution 2024 Report
Despite the ease of measuring campaign efficacy with modern performance marketing technologies, marketers must track the right indicators for diverse customer groups. This report addresses how marketers navigate these challenges alongside advancements in deep tech, AI, data science, social trends, platforms, and behavioural analysis.
Read now
Report – ConsumerX Getting Inside the Mind of Your Next Customer 2024 Report
This report covers all aspects of the consumer multichannel shopping journey, from choosing where to buy online to payment, delivery options, and future buying preferences. It highlights how shoppers value convenience and low costs, and how they are also exploring new purchasing methods and innovative services and technologies for now and the future.
Read now
Whitepaper – “imagino explains” Clientelling
With the rise of online shopping, in-store experiences must be exceptional to stand out. Brands that ignore creating memorable in-store experiences risk losing customers to competitors who prioritise a bespoke one. In today’s competitive landscape, consumers seek more than just products; they crave meaningful interactions and personalised recommendations. In this whitepaper, we explore the power and purpose of clientelling.
Read now
How to stay clear from creepy marketing…
The lines between creepy and intuitive, stalker’ish and insightful, are becoming increasingly blurred for marketers. Let’s get back to the data basics to work out how we can send genuinely useful communications, without freaking out our customers.
Read now
The AI Series – Ask imagino | Part 1
In this series, we’re chatting with Marketing teams and IT teams across all industries. We’re answering their questions in the most straightforward and bullshit-free way possible. You don’t need AI, you need to Ask imagino…
Read now
Report – Commerce in the Conversational Age
This white paper dives into the pace of the digital consumer. With the rapid rate, range and extent of changing consumer demands, marketers need to be purpose-led to communicate effectively. Find out why the range of communication with consumers in this conversational age needs to be an all-channel relationship that demands consistency, integrity, connection… and of course speed. There’s no time to wait for a system to plug into another. The need for a lighter and faster tech solution is at an all-time high.
Read now
Handout – IJ Retail 2024 Predictions
We were lucky enough to host an event with Ian Jindal, Editor-In-Chief of Internet Retailing as our guest speaker. Find out his thoughts on the key things retailers need to think about in an everything everywhere world.
Read now
Report – Internet Retailing Global eCommerce Report 2023
In this report, we examine the worldwide eCommerce and multichannel market. Focusing on the most recent developments in global eCommerce and the factors that are shaping the sector’s development – from sustainability and global heating to the conflicts in Ukraine and the Middle East, and from logistics and supply chain issues to changing patterns of consumer spending at a time of high inflation.
Read now
Black Friday – the end of the Gold Rush?
The Californian Gold Rush. A huge number of prospectors racing to grab their share of what appeared to be an opportunity not to be missed. Parallels with Black Friday anyone?! But just like the Gold Rush – it’s getting harder and harder to tell real gold, from fool’s…
Read now
Infographic – Internet Retailing Global eCommerce Report 2023
The RetailX E-commerce Report series offers an e-commerce and multichannel retail-focused overview of the state of key countries and regions. The reports blend our own exclusive research with international and government data, information from e-commerce and trade associations, and other sources. The Global Report also explores how the world’s e-commerce regions interact.
Read now